Nothing Naughty

When it comes to playful, colourful, and feel-good brands, Nothing Naughty is right up our alley. For this spec project, our team imagined how their supplements and snacks could come to life on Instagram, mixing wellness, lifestyle content, and vibrant storytelling. We used AI-generated imagery to bring flavours to the forefront, paired with fun copy and a strategy that makes their products as eye-catching online as they are in real life.